This is one of the most common questions clients ask me. With each revision or addition of new content, a website owner hopes s/he has finally discovered the magic formula for driving traffic to a website. Meta tags, Google sitemap submissions, links — do any of these work? And if not, what does?
I wish there was one simple answer, but alas, Sad Day (as my daughter would say), there is not. It takes work to rise above the cacophony of voices on the Internet. Since I launched my blog, I’ve been reading extensively on this subject and studying a lot of other blogs. The Internet is full of suggestions on how to promote websites and blogs — so many that if I followed all of the available advice, my fingers would never leave this keyboard. It’s difficult to separate the good advice from the bad.
I wish, before I had undertaken this task (oops! I mean labor of love), that I had read this excellent article by NY Times reporter Azadeh Ensha on this very subject. Of course, it wasn’t published then …
10 Ways to Build Traffic to Your Site
Some of these were on my To Do List and have already been accomplished, but HitTail is new to me. Oh, there is no rest for the weary.
About Regina Fried
